SWON 2012 Teen Reading Challenge

SWON 2012 Teen Reading Challenge logoThis morning we lit the fuse on the SWON 2012 Teen Reading Challenge. We have 160 participants and counting this year, all reading young-adult-oriented books for fame and glory. Okay, the fame would be pretty local. The glory…. They’re doing it because they love to read, and we’re excited to host the Challenge again this year.

I’ll be writing some posts here about the Challenge. It’s about the reading, for the participants, but here at the blog is about the tech behind the Challenge. As I’m in touch with Challengers, and as data starts to roll in, I’ll share the view from SWON.

For example, I was included on an internal team email (nothing covert, it was their idea). The person who sent the email mentioned that she’s recording the books she’s reading this year on Pinterest. With several people on the team already using Pinterest, it will be pretty easy for them to see what other people on their team are reading. Plus, those book covers will pop up for other Pinterest users. It’s a pretty low-energy way to share what you’re reading. Shoot, it says you read books period. That’s no bad thing.

Anyway, more updates as events unfold.

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